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solve the three discussion questions at the end of the case study of : Bolton Wa

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solve the three discussion questions at the end of the case study of : Bolton Wanderers: a case of good practice in the football industry in the attached file1. With the demise of ITV Digital and the associated revenue to the FA football league clubs, the income derived directly from the clubs’ activities has become increasingly important. How might these football clubs use revenue/yield man- agement to help manage these problems?2. 2. The income generated by Premiership clubs like Bolton Wanders from gate income is such a small percentage of their total income that developing a revenue man- agement programme will have no or little value. Discuss. 3. If Bolton Wanders were to decide to operate a yield/revenue management pro- gramme, in which areas of revenue do you consider they should employ revenue management techniques, and why?
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