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You are CEO of Amazon and architect of its amazing growth. An analyst from Wall Street asks you to identify key success factors regarding the following: Who are your customers? What do your customers want? Who is your main competition and how will you maintain a competitive edge? Why did you add Amazon Prime to your Company and what did you expect from this strategy? What is your strategy in general for handling adverse publicity about yourself or the company? (you may give an example if you like) Why is it important to be “Present when Present” to maintain a competitive edge? In minimum of 350 words how would you answer the analyst?